Once you have set up an email list it is important that you use it. Your subscribers should get used to getting one to two emails from you each week. Remember, though, that they are not subscribing in hopes that you will try to sell them something. They are subscribing because they want more information and they think you will provide it. So most of your emails should contain just that — information. It is okay to provide a link to something at the end of your email, but it should not be the focus.
Also, don’t fall into the bad habit of asking a question or posing a lot of problems only to force your readers to buy something to get the answers. I don’t know about you, but when I get emails like that I quickly hit the “unsubscribe” button. It is alright to present a resource, but questions asked in your email really should be answered.
People will join your email list because they want to believe in you. Don’t let them down. Don’t abuse their faith in you. You can drive a lot of traffic to your website through an email list. Just make sure that the information you send your subscribers is information they want and are seeking. Once your traffic is flowing you will better understand the importance of building an email list.
AWeber auto responder provides a very good free course on how to grow your list fast: